Analysis Of Different Aspects Of The Musto Fleece

By Marissa Velazquez


Different economies are run by a number of industries. The growth in the cloth industries could be attributed to the heavy investments made in the industries by the private and public investors. The Musto Fleece firm is one of the earliest garment companies to set up in the Mid-West. This company was set up by a number of experts who used in these industries. The team and garment design specialist and a number of plant technicians.

At the time of formation there were companies dealing with industrial production of heavy garments. So the entity took some time to cement its brand. The absence of stiff competition further propelled this company. It started off production of simple cloth and garments. The raw resources such as cotton, sisal and hides were sourced from the Mid-West plantations. This is where the first factory was set up since the materials could be cheaply transported to this factory.

For the first few years, the sales revenues were low. This is because the company operations were still picking. There were plenty of fixed costs. More machines had to be installed into the company premises. Transportation trucks had to be acquired for easy and timely delivery of materials to the factory. The company was also setting up a small department that would enable successful development of their own production lines.

After some years, the people around the industries started appreciating the garments that were being produced by the factories. The hand woven cloths were now facing very stiff competition from those produced by the spinning machines. This created an artificial demand within most regions. To cash in increase in demand, the plant managers had to increase the size of production lines.

The firm soon started sourcing for funds to expand out of the Mid-West region. The expanding operations were headed by an ambitious manager who was in charge at that time. As there were few and established financial institutions by that time, getting a loan to the tune of millions of dollars was very hard. The financial help was done by the government partnering with a couple of other banks. Soon, a number of cotton and sisal spinning plants were set up across the East coast belt. These provided the raw materials needed for production of more garments.

With time, the firm set up a number of institutions within their factories. This is where the company operators would train the recruited workforce. The workers were trained free of charge. The training sessions would equip the workers with spinning and tanning skills. Other opted to take the garment design courses.

Over the years, the growth has been slow. However, for the last ten years the growth has been rapid. This has been driven by the growth in the brand. The quality of garments produced is very high. The demand for these garments has been increasing making the brand grow in leaps and bounds.

The Musto Fleece garment firm also exports its products to the rest of the world. With the modern use of technology, the firm advertises its products online. Most of sales can be done through the internet. The costs incurred in making such sales are relatively low as compared to the use of the typical sales methods.




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